WWI German Propaganda Postcard “Unsere Kriegserfolge” Dated 1916–1918

This item is identified as an Imperial German First World War propaganda postcard titled “Unsere Kriegserfolge,” translating to “Our War Successes.” The card dates to the later war period and explicitly references events following the rejection of the German peace offer of 12 December 1916, placing its production firmly between late 1916 and April 1918.

The postcard is printed on light tan cardstock with black and ochre ink. The front is densely illustrated and text-heavy, designed for informational and propagandistic impact rather than decorative appeal. At the center is a classical allegorical female figure seated with a sword and shield bearing the German eagle, symbolizing Germany or Germania as guardian of the nation. Surrounding text panels provide statistical claims intended to demonstrate German military success. The left panel lists occupied territory and prisoner totals, stating that since 12 December 1916, German forces had taken 426,739 prisoners. The right panel outlines “Kampfbeute,” or war booty, claiming the capture of thousands of guns, machine guns, ammunition, vehicles, horses, and equipment, and includes a section on U-boat successes asserting massive Allied shipping losses. The central text reads “Unsere Kriegserfolge seit Ablehnung des deutschen Friedensangebotes vom 12. Dezember 1916,” explicitly framing the card as justification for continuing the war. A concluding statement at the bottom asserts confidence in an honorable peace based on German military achievements.

The reverse is a standard divided postcard back marked “Postkarte,” with the publisher line “Herausgeber: Gauerle-Verlag G.m.b.H., Berlin W.35, Potsdamerstr. 97.” The upper left bears a quotation from Hoffmann von Fallersleben, author of the German national anthem, invoking unity, justice, and freedom for the German fatherland. There is no postage or written message present, indicating the card was likely retained rather than mailed. Light pencil notations are visible near the lower edge.

Historically, this postcard is a clear example of late-war German home-front propaganda. By 1916–1918, material shortages, casualties, and war fatigue were widespread, and printed statistics such as these were used to bolster morale and counter growing public doubt. The emphasis on U-boat warfare and captured materiel reflects official German narratives during unrestricted submarine warfare and the final phase of the conflict.

For collectors, this piece holds strong appeal as a graphic, text-rich propaganda document rather than a scenic or sentimental postcard. It fits well into collections focused on WWI propaganda, German home-front material, or political messaging. Cards that openly cite specific dates, policies, and numerical claims are particularly valued for their documentary content and historical specificity.

Condition is good overall. The card shows even age toning, light surface wear, and minor edge softness consistent with period handling. The print remains clear and legible throughout. No tears, repairs, or modern alterations are visible.